MPG uses digital platforms as a strategic extension of its community‑led health services, improving access to information, support, and referral pathways for people living with HIV and key populations. Digital health approaches are particularly relevant in Myanmar, where internet and social media use have expanded rapidly and play a central role in everyday communication and information‑seeking behavior.
Recent national digital landscape data indicate that more than 70 percent of Myanmar’s population has access to the internet, and over one‑third of the population actively uses social media, with mobile phones serving as the primary mode of access. Social media platforms—particularly Facebook‑based services—remain among the most widely used communication tools across urban and rural settings, including among young people, mobile populations, and key populations who face barriers to facility‑based services.
In this context, MPG manages several digital communication channels that function as trusted spaces for sharing accurate and timely health information. These platforms are used to disseminate HIV prevention messages, information on HIV self‑testing and pre‑exposure prophylaxis, sexually transmitted infection services, and pathways to care. Content is developed and managed by MPG’s in‑house team to ensure consistency, confidentiality, and alignment with national HIV priorities.
A central component of MPG’s digital health approach is the Community Feedback Mechanism (CFM) platform, which supports community‑led monitoring and accountability. Through digital channels, community members can share experiences related to HIV service access, quality of care, stigma, discrimination, and rights‑related concerns. Feedback collected through CFM contributes to service improvement, evidence‑based advocacy, and dialogue with duty bearers. These approaches align with national priorities to strengthen community systems and promote rights‑based health responses.
MPG also operates confidential hotline‑based digital services that provide HIV‑related counseling, psychosocial and mental health support, and assistance with navigation to health and social services. These services support people living with HIV, their families, and affected communities by linking them to antiretroviral therapy, tuberculosis care, harm reduction, sexual and reproductive health services, and other essential support. Confidentiality and discretion are ensured through trained counselors experienced in supporting specific key population groups.
During public health emergencies and periods of service disruption, MPG has used digital platforms to support tele‑consultation and health information sharing, demonstrating the role of digital health tools in maintaining service continuity. While service models evolve to reflect changing needs and contexts, MPG continues to leverage digital platforms to extend the reach of community‑led HIV services.
MPG’s key population‑friendly clinics are also supported by digital communication tools that share service information, clinic locations, and health education materials. These platforms complement in‑person services by strengthening awareness, facilitating referrals, and improving linkage across prevention, testing, treatment, and care.
Through its digital health initiatives, MPG responds to Myanmar’s evolving digital landscape by enhancing access to information, strengthening community feedback and accountability, and improving continuity of HIV services. These efforts support a more inclusive, resilient, and people‑centred HIV response in Myanmar.
